JOBS IN BUSINESS ADMINISTRATION
A business administration college degree is incredibly versatile, as the skills and concepts taught in this type of program are applicable in a range of different careers in almost any industry. Every organization needs professionals who understand the fundamentals of marketing, human resources, communications, strategic management, operations, and finance. A degree in business administration provides instruction and insights into each of these functions and more. Because of this, graduates are well prepared to hold a wide variety of jobs in business administration.
CHOOSE FROM A RANGE OF CAREER OPTIONS
Jobs in business management run the gamut from analysts and operations professionals managing organizations from behind the scenes to sales and marketing managers on the front lines of their companies.
Some of the most popular careers for people with degrees in business management include business analysts, human resources managers, public relations specialists, accountants, and marketing managers. Let’s take a closer look at each of those roles.
Business analysts may specialize, working as financial analysts or management analysts. Financial analysts review financial metrics, analyzing organizational performance, potential investments, and other fiscal data to provide information needed to make strategic decisions with corporate assets and liabilities. Management analysts typically also review financial data, but from the lens of identifying opportunities for cost efficiencies and achieving a competitive advantage in the industry and marketplace.
HUMAN RESOURCE MANAGERS
Human resources (HR) leaders play key roles for their companies, overseeing the employment process from recruitment to termination. HR managers help ensure the organization finds — and retains — the talent it needs to meet and exceed business goals. They identify, recruit, interview, screen, and facilitate the onboarding/training process for new personnel. HR is also responsible for pay and benefits, handling interpersonal complaints, performance reviews, and tasks related to employees leaving the company.
PUBLIC RELATIONS SPECIALISTS
A company’s public reputation can be critical to its success. Public relations or communications specialists are responsible for helping build and maintain positive public images for their employers. Tasks may include drafting and issuing press releases, managing social media platforms for the business, preparing public speeches for executives, arranging media interviews, and more. If an organization is facing negative press, public relations personnel can shape and frame the company’s response, providing another side to the picture to help investors and customers see the big picture.
Accounting managers and staff are responsible for assessing and maintaining the company’s financial records. This includes staying on top of revenues and expenses compared to forecasts and budgets, managing tax filing and payment obligations for the organization, and identifying strategies, which could minimize expenses without negatively impacting operational efficiencies.
To continue reaching sales and revenue goals, most businesses need to continue to attract new customers on an ongoing basis. Marketing managers are responsible for identifying companies’ target markets, researching the competitive landscape, and identifying potential growth opportunities for products and services. Marketing managers design, implement, and evaluate marketing campaigns, create promotions, and work with third parties to strategically place advertisements to reach as many current and potential customers as possible in a cost-efficient, effective method.
PREPARE FOR YOUR BUSINESS ADMINISTRATON CAREER WITH A GENERATIONS COLLEGE DEGREE
Located in the heart of Chicago, Generations College offers accredited on-campus and online degree programs in business administration, paralegal studies, court reporting, and criminal justice. An associate degree from Generations College can be a smart investment, preparing you for a personally and professionally rewarding career in your chosen field.